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Seizing opportunities to introduce high-precision production equipment
Issue date:16/07/2010
Chinamac Journal (CMJ) - Jul 2010 Issue
Source:Chinamac Journal
楊小傑
富泰和精密製造(深圳)有限公司(PPM)是汽車發動機零部件的專業生產商,主要為世界知名的汽車及發動機制造企業供貨。該公司銷售副總裁朱洪先生在接受本刊採訪時分析了當前國內汽車工業發展所帶來的商機,並指出國內汽車零部件製造商須借力高精密機床生產設備來提升競爭力。
PPM公司銷售副總裁朱洪先生接受本刊專訪
PPM公司銷售副總裁朱洪先生接受本刊專訪
CMJ:《CMJ中國機械與金屬》記者
朱洪:富泰和精密製造(深圳)有限公司(PPM)銷售副總裁朱洪先生

CMJ:在汽車發動機挺桿製造行業,貴公司處於何種地位?今明兩年的銷售規模預計在怎樣的規模?
朱洪:富泰和專注製造汽車發動機機械挺桿、液壓挺桿、節氣軸、噴油嘴以及其他零件產品,主要為通用、克萊斯勒等世界著名的汽車及發動機製造商供貨。

我們在武漢也有生產工廠—武漢東方駿馳精密製造有限公司,於2009年4月投產,主要開發和生產汽車發動機的配氣和配油系統精密零部件,目前已經形成了挺桿、噴油嘴、軸類加工等七條生產線,發展態勢很好。現有和開發客戶包括菲亞特、神龍、上海通用和通用全球、康明斯、博世、斯達耐、艾歐史密斯、德豐和伊頓。

我公司採用國外先進的加工設備和國內設備配套,並開發出相應的生產工藝和技術,在達到國際知名汽車品牌質量的前題下,具有造價低,維護成本小等優勢。

國外能生產液壓挺杆產品的公司屈指可數,而國內的其他同類產品供應商尚未發展成熟,並且國內的汽車製造企業在高端配件產品方面主要還是依賴進口。可以說,在汽車發動機液壓挺桿製造行業,目前我公司處於國際一流、國內領先地位。預計我們公司今年可實現3000萬美元銷售額,明年這一數值有望達3500萬美元,將以17%速度增長。

PPM公司提供給優質的汽車發動機零部件產品


CMJ:富泰和計劃在深圳購地逾20畝自建廠房,這是一筆很大的投入。請問,貴公司的這一投資決策是否因為看好中國汽車工業的飛速發展而帶來的巨大商機?
朱洪:我公司計劃在深圳購地建廠,主要是基於以下幾個方面的原因。

第一,政府的產業規劃。深圳巿政府計劃將在深圳建立一個汽車產業園,富泰和作為汽車發動機零件產品的主要生產廠家,順應發展趨勢,加入到這一行列,這樣利於產業配套。

第二,自身發展需要。富泰和現有深圳的廠房為租用,已經100%被利用起來,沒有多餘空間去投入新的生產線,影響了產能的擴大。而且目前廠房所在地域為限批地區,改擴建也不可能。

其三,與中國汽車工業飛速發展有關。受中國政府拉動內需政策的推動和全球經濟回升的影響,國內汽車消費增長加快。我們公司要從擴大產能和提高產品質量方面入手,把握住這一發展機遇。

CMJ:中國的汽車發動機及零部件製造業的發展現狀如何?
朱洪:中國汽車工業起步較晚,前期發展極為緩慢,作為汽車配套的零部件產業自然也起步較晚。

我國的汽車工業真正快速發展起來是在實施改革開放政策之後,並且是通過引進國外技術進行吸收創新,以及採取與國外企業合資合作的方式逐步實現產業規模化。合資企業中大部分股份被外資佔有,導致了我們不能掌握許多關鍵零部件的核心製造技術。

所以要想使中國汽車零部件工業取得真正的輝煌,還得走技術創新之路,只有掌握了標準和核心技術,我們才有真正話語權,才能從中國製造而變為中國擁有。

PPM公司通用變速箱套管生產線上的哈斯機床

CMJ:與國外同類產品相比,國產汽車零部件產品有何優勢和不足?您認為,該如何改變這一狀況?
朱洪:優勢在於成本,不足之處在於研發和設備。

本土企業可通過引進更多的專業技術人員投入到研發的工作中,設計更加優越的工藝,降低製造成本。

而要改變設備方面的不足,零部件製造企業只有通過引進高精密的生產設備來“武裝”自己。一些生產高端精密加工設備的製造商,比如哈斯(HAAS),可以幫助改變一狀況。

CMJ:貴公司與哈斯是從什麼時候開始合作的?您怎樣評價哈斯的機床產品在生產中的表現?
朱洪:從我親身體會來講,哈斯機床在生產中的表現很優秀。在購買機床設備時,我們主要考慮機器的性價比。是自2007年下半年開始與哈斯合作的,就是2008年那種遭遇全球經濟危機的境況下,也仍然加大了對HAAS設備的投資。這也是根據我們董事長朱江平先生的戰略思想,決不吝嗇對高性價比設備的投入。目前我公司擁有40多台哈斯機床,主要集中在武漢工廠,僅是那邊就有30多台。

前面也提及過,預計今年中國汽車銷量將可能達到1600萬輛規模,這對我們是個很大的機會,必然會根據巿場需求規模展開相應的設備投資。

CMJ:能否請您介紹一下貴公司今年的戰略目標?
朱洪:今年我公司的發展目標可以概括為:一個中心:以盈利為中心;二個製造基地:深圳和武漢比翼齊飛;三個銷售區域:美國、中國、歐洲,三足鼎立;四個管理重點:質量、技術、成本和服務;五個生意單元:在汽車、家電、溫控三個單元的基礎上考慮電子、醫療或綠色能源等領域的發展。 ■
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